Project Overview
Basiq provides an API platform for businesses to build innovative financial solutions.
Their old website was coded in HTML, and the sales and marketing team needed a web developer to create pages for new campaigns. This process was slow and tedious.
The Basiq sales and marketing team were looking for a solution that would allow them to create landing pages for new campaigns and products quickly and directly on the website, bypassing the need for a developer to get involved.
Working with their in-house graphic designer, I implemented an elegant, professional solution for the sales and marketing team.
The team are able to reuse blocks and block patterns to quickly create landing and product pages without the need for a developer.
Their external blog site was imported into the new website for a complete solution.
Lead capture form data needed to be fed into the client’s ActiveCampaign system.
The site is fast, responsive and fully optimised for SEO.
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