Google launches +1 button to compete with Facebook “Like”

Google +1 Button

Google have just announced on their Webmaster Central blog that they will be introducing a +1 button to Google Search results and as a button for website owners.

This seems to be a direct response to the popularity of the Facebook “Like” button.

The new social sharing +1 button will allow logged in Google users to recommend a website, service or advert.
Friends of the Google user will then see that their friend or contact recommended a link.

Google’s approach is to embed the +1 button in search results as well as allowing website owners to add the +1 button to their sites.

Soon you will start to see search results similar to that below.

New Google +1 button to appear soon

The original Google video announcement for the +1 button.


Is this a threat to the Facebook Like button?  What do you think?

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Wil is a dad, WordPress consultant, WordPress developer, business coach and mentor. He co-organizes the WordPress Sydney meetup group and has been on the organising committee for WordCamp Sydney since 2014. He speaks at many special events and contributes to the WordPress open source project. His likes are chillies, craft beer and electrogravitics.